Klarna’s AI Pivot: CMO Deploys Digital Clone to Manage Corporate Feedback
The Digital Buffer Klarna’s Chief Marketing Officer, David Sandström, has deployed an artificial intelligence-powered digital clone of himself to manage an influx of disgruntled feedback following the company’s recent strategic budget cuts. The initiative, revealed this week at the company’s Stockholm headquarters, serves as a high-tech filter designed to process employee and public grievances through…