Asus accelerates ‘Make in India’ push with Dixon, targets No.1 consumer laptop brand slot by 2026
Taiwanese electronics giant Asus has intensified its ‘Make in India’ strategy by partnering with Dixon Technologies to locally manufacture laptops, aiming to become India’s top consumer laptop brand by 2026. The company, which currently alternates between the No.1 and No.2 positions in the overall consumer PC segment, closed September 2025 with a 22% market share…