Lohia Worldspace, the real estate arm of the diversified Lohia Group, has announced an investment of ₹200 crore to develop its maiden housing project in Moradabad, Uttar Pradesh. This marks the group’s entry into the residential real estate segment as it expands its portfolio beyond manufacturing, automotive, and engineering.
Project Overview
The upcoming housing project in Moradabad will be spread over an area of approximately 10 acres, with a planned development of modern residential towers along with integrated amenities. The company aims to create a premium yet affordable offering, catering to the growing aspirations of Moradabad’s urban middle-class population and professionals.
Key Highlights:
- Project Name: Yet to be officially announced
- Location: Prime urban area in Moradabad, Uttar Pradesh
- Total Investment: ₹200 crore
- Area: ~10 acres
- Development Mix: 2BHK, 3BHK, and 4BHK units with modern amenities
- Expected Launch: Q4 FY2026
- Target Segment: Upper mid-income group, professionals, local entrepreneurs
Strategic Rationale Behind Moradabad Entry
Moradabad, known as the ‘Brass City’ of India, has been witnessing significant infrastructure growth due to industrial expansion and urbanisation. The city is part of the Uttar Pradesh government’s development roadmap to promote tier-2 and tier-3 cities as residential and industrial hubs.
Reasons for choosing Moradabad:
- Growing Population: Moradabad’s urban population is expanding rapidly, driving demand for organised housing projects with modern facilities.
- Industrial Base: The city’s brassware and handicrafts exports are increasing, creating higher disposable income among business owners and professionals.
- Limited Organised Housing Supply: Despite growing demand, the city lacks premium gated residential projects compared to metro markets.
- Connectivity Boost: Improved connectivity through highways and railways is making Moradabad attractive for real estate developers.
Lohia Worldspace’s Vision
According to senior executives at Lohia Worldspace, the group aims to bring global-quality housing to Moradabad as part of its broader plan to develop residential and mixed-use projects across Uttar Pradesh.
The company highlighted that its design approach will focus on:
- Sustainability: Incorporating green building practices and energy-efficient designs.
- Lifestyle Amenities: Clubhouse, swimming pool, landscaped gardens, children’s play areas, senior citizen zones, and jogging tracks.
- Safety & Security: Advanced surveillance and gated community infrastructure to ensure resident safety.
Potential Economic and Social Impact
| Parameter | Impact |
|---|---|
| Employment Generation | Direct jobs for ~1,500 construction workers and indirect employment for local vendors, contractors, and service providers. |
| Local Economy | Enhanced economic activity through material procurement and service partnerships in Moradabad. |
| Urban Development | Contributes to organised urban residential development, uplifting city infrastructure standards. |
| Affordable Housing Boost | Offers modern, premium housing options at competitive prices, filling a critical supply gap. |
Real Estate Market Outlook in Moradabad
Real estate analysts note that tier-2 cities like Moradabad are becoming attractive for developers due to:
- Lower land acquisition costs compared to metros.
- High end-user demand with limited speculative investor buying.
- Government focus on industrial corridors and Smart Cities Mission.
- Growing aspirations for lifestyle housing among business families and professionals.
In FY25, Moradabad’s housing registrations grew by 14%, indicating steady demand. With projects like Lohia Worldspace’s upcoming development, organised real estate is expected to gain further traction in the region.
Lohia Group: Diversification Strategy
The ₹7,500 crore Lohia Group operates in automotive components, manufacturing, and engineering sectors. Its foray into real estate under Lohia Worldspace aligns with its diversification strategy to capitalise on India’s expanding housing market.
Group Chairman Ayush Lohia stated:
“We are excited to enter the real estate sector with our first housing project in Moradabad. Our focus is on quality, timely delivery, and enhancing the city’s residential landscape. This is the first of many projects we plan under Lohia Worldspace to contribute to India’s housing and urban growth.”
Future Expansion Plans
Following its Moradabad launch, Lohia Worldspace plans to evaluate housing projects in:
- Lucknow
- Kanpur
- Varanasi
- Ayodhya
These expansions will align with the company’s target of developing over 5 million sq ft of residential and commercial space across Uttar Pradesh in the next five years.
Investor and Market Reactions
Industry experts view Lohia Worldspace’s entry into Moradabad as a positive development, given the group’s financial strength, strong brand reputation, and operational excellence in other sectors. It is expected that their upcoming project will enhance consumer confidence in organised real estate within the city, leading to competitive pricing and better housing standards.
Conclusion
Lohia Worldspace’s ₹200 crore investment in Moradabad marks a significant milestone in the city’s residential real estate journey. As the project unfolds, it will not only cater to the evolving housing needs of Moradabad’s residents but also set a benchmark for upcoming developments in Uttar Pradesh’s tier-2 markets. The group’s strategic approach, combined with its execution capabilities, is poised to make a meaningful impact on Moradabad’s urban transformation.
Disclaimer
This news article is for informational purposes only. It does not constitute investment advice or recommendations. Readers are advised to conduct their own due diligence or consult qualified professionals before making any investment or real estate purchase decisions based on the information presented.
